It can be gruelling keeping up with all the new bar, restaurant and store openings each year.
What with outfits to be planned, time spent getting dolled up, free drinks to quaff, endless small talk to be made and goodie bags to lug home afterwards, it’s an exhausting business.
So if you’re looking to streamline your events calendar this year, here are the ones to prioritise and make sure to be seen at.
Obviously, you will have already enjoyed the hospitality at the ASB Classic with its Players Parties, Moet lunches and cocktails supped in the sun (and rain).
And we hope you like horses, because many of the most glamorous events going feature our four-legged friends.
One of the biggest is the NZ Polo Open on February 19, where competition will be fierce both on the field and in the fashion stakes. Get your outfit on point and you'll easily stand out while partaking in the traditional "stomping of the divots" at half time. (Remember how gorgeous Julia Roberts looked during the polo scene in Pretty Woman? Aim for that.) And don't forget the after party. It might be a bit of a hike out to Clevedon, but the festivities will be worth it. Keep an eye on Spy this weekend where we'll have the inside oil on the event.
You'll also need to dust off your best hat for Auckland's biggest horse racing events.
There's the Karaka Million on January 29, complete with entertainment, a live band, fireworks (and some racing).
Come March, you'll need to swing by Alexandra Park for Fashion at the Oaks, which combines an evening of harness racing on the track with fashion shows off it.
That month will also see you partying trackside at Auckland Cup Week with Derby Day on the 4th and Cup Day on the 11th. You'll need to prepare yourself for the Fashion in the Field contest and the Mumm Racing Village on the Champagne Lawn.
Besides getting your fill of polo and horse racing, you should also be trying to wrangle your way into the celebrations for the premiere of Pork Pie – the reboot of that iconic Kiwi film, Goodbye Pork Pie.
If you weren't born when the original movie was released, be sure to watch it before attending the world premiere at the Civic Theatre on January 26. How else will you be able to impress those around you with your insightful comparison of the 1981 and 2017 Blondini Gangs? (For outfit planning purposes, note the premiere will feature a yellow carpet, rather than red.)
The hospitality at the NRL Nines has become a hot ticket the last couple of years, so if you're not heading out of town for Waitangi Weekend, pop this one in your calendar, too. And if you can't blag your way into a corporate box, you could always just head to the "singles section" being set up at this year's tournament. That ought to be fun.
June might be some way off still, but best you block out the week of the 22nd, so as to be free to mingle at the best parties at the Queenstown Winter Festival. Don't forget the Clicquot in the Snow festival, too.
And get your black ties or gowns ready for the traditionally busy charity ball season from May through to July.
Of course, you'll also need to clear your diary the week beginning August 28, as that will be when you are hopefully gliding into the front row at NZ Fashion Week. Be sure to dress the part if you do wrangle a VIP invitation to any of the shows. (Wearing something from the label you are attending helps.)
And finally, towards the end of the year is one of the biggest parties on the social calendar – the NZ Music Awards. Be sure to rest up beforehand as the evening is a marathon, what with the ceremony itself, the after-party and then the after-after-parties held by the various labels.
Got all that? Good. We'll see you there.